Media Coverage - 2002
Muffin-Men Say Yes to Shop on Myrtle Avenue...with a Little Coaxing
The Brooklyn Daily Eagle, December 24, 2002
Proprietors Yassir and Mohammed Abdelhadi opened their fourth Connecticut Muffin café today on Myrtle Avenue in Clinton Hill. Recognizing a "caffeine void," the Myrtle Avenue Revitalization Project LDC (MARP) attracted the Brooklyn-based café to a corner storefront at Myrtle and Clinton Avenues, in a building newly renovated by the Pratt Area Community Council (PACC). The opening was celebrated with local elected officials, friends, and neighbors.
Based on the results of local focus groups conducted by Long Island University marketing students, MARP knew there was significant demand for a quality café on Myrtle Avenue. MARP Executive Director Jennifer Gerend began working to recruit a Brooklyn-based café to the avenue, and handed out business cards wherever she drank coffee around Brooklyn. (Read more at The Brooklyn Daily Eagle).
BID in Works for Myrtle Avenue
The Brooklyn Paper, December 9, 2002
By Patrick Gallahue
Myrtle Avenue, linking Downtown to central Brooklyn, may soon have its own business improvement district.
More than 30 merchants and property owners attended a pair of meetings on Nov. 20 to discuss the avenue's priorities and outline the advantages of creating a business improvement district (BID).
"Where there's merchant or property owner support this neighborhood BID could be a really good transition from the Downtown business district to the eastern neighborhoods," said Jennifer Gerend, executive director of the Myrtle Avenue Revitalization Project Local Development Corporation, which is sponsoring the effort to bring a BID to Myrtle Avenue. (Read more at The Brooklyn Paper).
Glorious Past, Bright Future in Clinton Hill
The New York Daily News, November 24, 2002
By Joyce Shelby
African drummer Kojo Christopher Johnson tried very hard to live in Harlem. He certainly had incentives.
He is the assistant musical director of the dance theater company Forces of Nature, based at the Cathedral of St. John the Diving, just a few blocks west of Harlem. His wife, Naeemah, was born and raised in Harlem.
But after four years, Johnson decided it wasn't Harlem that was on his mind - it was Clinton Hill, the place where he and his sister Nikki were born and raised. (Read more at The New York Daily News).
Myrtle Avenue Celebrates Opening of First Health Food Store
The Brooklyn Daily Eagle, November 5, 2002
Looking to foster healthy living, neighborhood resident Carlos Aguila has joined the bustling retail activity on Myrtle Avenue with his new health food store, Karrot.
Karrot's successful startup was supported by two local non-profit organizations, the Myrtle Avenue Revitalization Project LDC (MARP) and the Pratt Area Community Council (PACC).
Formerly a vice president at Bank of America, Aguila and his business partner Ralph Infante decided that it was time for Clinton Hill to have its own quality health food store. (Read more at The Brooklyn Daily Eagle).
MARP Leads Department of Business Services on Economic Development Tour of Myrtle Avenue
The Brooklyn Daily Eagle, May 10, 2002
Living up to their promise to get to know the needs of the neighborhoods of Brooklyn, Department of Business Services Commissioner Robert Walsh and Ronald Melichar, Brooklyn borough chief at the Department of Business Services, toured Myrtle Avenue and met with small business owners yesterday. The walk was led by Jennifer Gerend, executive director of the Myrtle Avenue Revitalization Project. [Pictured here] are Councilman James Davis, Walsh, Gerend, Pratt Institute President Dr. Thomas Schutte, Melichar and Andy Newhouse, assistant commissioner from the Department of Business Services. (Read more at The Brooklyn Daily Eagle).
Back to Media Coverage
